Web design prices
Custom WordPress sites for small businesses in Dublin and across Ireland.
Most agencies make you ask. Publishing the numbers means you can decide whether we’re a fit before you spend a meeting finding out — and the price you see here is the price the quote is built from.
16+ years
Building websites across a broad range of Irish SMEs — from tradespeople and local services to professional practices and growing businesses.
The Gloss
Sole web person behind one of Ireland’s leading lifestyle publications for the past 11 years.
Luckybeard
Worked with the Dublin office of an international branding studio founded in South Africa.
What a website costs.
Three typical shapes. Where you land in a range depends on scope — and the quote you get is one fixed number in writing, not an estimate.
Starter
For sole traders and tradespeople who need a clean, professional online presence fast.
- 1-page or 3–4 page custom-designed site
- Mobile-friendly, fast-loading design
- Contact form and Google Maps embed
- On-page SEO setup with RankMath
- Google Business Profile basics
- No ongoing commitment required
Standard
The core Visible product. A fully custom-built WordPress site for cafés, solicitors, physios, and independent retailers.
- 5–7 pages — home, services, about, contact, blog
- Custom WordPress design and development
- Short content consultation included
- Full on-page SEO setup
- Google Business Profile optimisation
- Handover doc and walkthrough session
Growth
For businesses that want a long-term digital partner. Includes an introduction to our SEO and digital marketing network for ongoing growth.
- Larger site — up to 12 custom-designed pages
- Monthly maintenance and performance checks
- Content updates included
- Priority support
- Foundation SEO setup and keyword research
- Referral to trusted SEO & digital marketing partner
Not sure yet? Start with a site audit.
A fixed piece of work, agreed before anything starts: a full crawl of your existing site and a written report of what’s wrong, what it will take to fix, in priority order. Any fixes arising are quoted separately once the report exists — you see the cost before committing to anything.
Go ahead with the work and the €250 is credited in full against the project price.
- All projects are quoted per project, not hourly.
- 50% deposit to begin, balance on launch.
- No VAT is charged.
- Payment gateway fees (Stripe, PayPal) are charged by the processor and are not included.
Add-ons
Adding a store to a site that already works is a smaller job than building a site around a store — they’re quoted as different products. More on WooCommerce →
Already using Mindbody, Vagaro or another specialist platform? I can embed and style your existing widget — just ask →
No VAT is charged. Payment gateway fees (Stripe, PayPal) are charged by the processor and are not included above.
What changes the price
When people ask how much a website costs in Ireland, the honest answer is: it depends on five things. Page count is the obvious one — a four-page site and a twelve-page site are different amounts of design and build. Content matters just as much: if your text and photos are ready, the project moves fast; if they need to be written, sourced or migrated from an old site, that’s real work and it’s in the quote rather than a surprise later.
Selling online changes the shape of the job entirely — a WooCommerce store brings products, payments, shipping and tax into scope, which is why eCommerce is priced as its own product above. Custom functionality — booking systems, members’ areas, calculators, anything beyond pages and forms — is quoted per feature. And moving from an existing site adds migration: content carried over, redirects mapped page by page, and the search rankings you’ve already earned protected through the move.
That’s why WordPress website costs are quoted per project rather than off a rate card. The tiers above are where most small business websites in Dublin and across Ireland actually land — affordable web design here means a fixed number agreed before anything starts, not the cheapest possible template.
Pricing questions, answered
Why do you publish prices when most agencies don't?
So you know before you call whether we're a fit. Saves both of us a meeting.
Is the quote fixed?
Yes. Quoted per project after we talk through scope. The range becomes one number in writing.
Do you charge VAT?
No VAT is charged.
What's the payment schedule?
50% deposit to begin, balance on launch.
What does the €250 audit cover?
A full crawl and a written report: what's wrong, what fixing it involves, in priority order. The fixes are quoted from that report, so you see the cost before anything starts. If you go ahead, the €250 comes off the price.
What if my project doesn't fit a tier?
The tiers are typical shapes, not a menu. Anything unusual gets quoted directly.
Do I have to take a care plan?
No. Two weeks of fixes are included after launch. Care plans are optional after that.
How long does a site take?
Most sites launch in 2–4 weeks; a straightforward brochure site can be quicker. Rebuilds run 3–5 weeks from audit to launch, depending on content migration.
Why a solo designer rather than an agency?
Direct access to the person building the site, no account-manager layer, no ticketing system.